Duncan Industries

Annette Behunin BUOM 485 Case Study - Duncan Industries October 4, 2011 Back maroon Duncan Industries manufactures self-propelling hoists, with a pore in step to the fore hoists used by make up shops, service stations, automotive garages and car dealerships. There ar devil types of hoists, in-ground and surface. Within the surface lifts, there are several types manufacture including two and four-post as well cut lifts. Surface lifts manufacture 78.5% of the market, and cut lifts are but a small stack of that representing 6.0% of the surface course of instruction and 4.7% of the boilersuit market. Duncan Industries specializes in scissor hoists. In 1999, the company captured 46% of North American scissor hoist sales and 2.1% of the overall hoist market. The president of Duncan Industries is slit Duncan. As a digit engineer, he has a solid background in the industry working eight age for a Canadian subordinate of a U.S. manufacturer in front starting Duncan Industries in 1990. track had designed an above ground lift and was passionate slightly the development of this lift with its peculiar scissor design and wheel around colligation pads. Unfortunately, his elderly management did not share his passion. They were, however, more than than supportive of his decision to take this product to market on his own.

His plan was to construct a superior product that would be accept as the Mercedes of hoists. His design included a locking mechanism that would be easily adjusted and secured based on the mechanics specific needs. Additionally, h is hoist requires less alimony and specific! ally facilitates optimal ease in wheel alignment. In fact, the company estimates that 85% of their sales are specifically in the wheel alignment market. Duncan Industries has been able to achieve the goal of cosmos a recognized leader in safety indoors the lift industry. Mark has four patents for his product, call the Duncan Lift. Mark launched Duncan Industries aft(prenominal) securing venture capital and...If you requirement to get a adept essay, order it on our website: OrderCustomPaper.com

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